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I could say I but it’s better to start with WE.  This site is a representation of what we created. It shows the exemplary work, collaboration, insights, strategy, ideas, and imagination of the wonderful people and teams I've had the privilege to lead, collaborate, and create with.

Lucky enough to work on category defining brands over my career, I am one part entrepreneur, one part team builder and all parts creative. I have led teams across multiple consumer tech categories, from reading to home automation and most recently the convergence of fitness and entertainment with Peloton as SVP, Head of Global Creative.  

 

As Head of Creative for Peloton I built and led teams consisting of Creative Directors, Designers, Art Directors, Writers, Strategists, Photographers, Motion Graphics, Editors and Producers.

I have launched and sold millions of products, defined brands from the ground up and won awards from Drums to Effie's, Webby's and more along the way. 

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